Brandy & Monica “The Boy Is Mine” (Architechs remix)
The NSN files: Press release -April 28, 1999
Brandy announces 1999 summer concerts: U.S. itinerary marks first tour in four years.
Brandy at the 1999 Teen Choice Awards in Los Angeles.
Brandy at the 1999 Essence Awards at the Theater at Madison Square Garden, New York City. April 30, 1999 © John Spellman/Retna, Ltd. USA
NEW YORK—(ENTERTAINMENT WIRE)—July 28, 1999—
Brandy as Special Ambassador for Trick-or-Treat for UNICEF
to Work on Behalf of Millions of Children Worldwide
International superstar Brandy, recognized all over the globe as both a successful singer and actress, has been named the first International Spokesperson for Youth by the U.S. Committee for UNICEF.
As the International Spokesperson for Youth, Brandy will speak out to help improve the lives of future generations of children living in the developing world. Her leadership role will influence future generations of adults to commit themselves to volunteerism and improve conditions for children around the world. As Brandy’s role grows with the U.S. Committee for UNICEF, she will follow in the tradition of UNICEF Goodwill Ambassador, Audrey Hepburn, and visit UNICEF projects abroad to see and experience firsthand the children who are being served by UNICEF.
In her first function as International Spokesperson for Youth, Brandy will help raise awareness of the Trick-or-Treat for UNICEF campaign as the organization’s Special Ambassador for Trick-or-Treat for UNICEF. As part of this special effort, Brandy will encourage young people to volunteer and make a difference by raising money to help build a better future for children around the world. Established in 1950, Trick-or-Treat for UNICEF began in Philadelphia when a youth group collected $17 in decorated milk cartons on Halloween to help children overseas. Since then, U.S. children have collected more than $100 million by going door-to-door with the U.S. Committee for UNICEF’s trademark orange collection cartons on Halloween.
“When I was a little girl, I remember carrying my orange UNICEF carton with me as I went Trick-or-Treating,” said Brandy. “The idea of kids helping other kids is such a great way to introduce children to being involved in charitable causes and volunteer work, setting them on the path to doing good for others throughout their lives. I am so honored to have been chosen by UNICEF for this exciting role, and I can’t wait to start doing my part to spread the word to children and adults in the U.S. and around the world.”
“Brandy’s commitment to improving the lives of children and giving them a chance to lead healthy lives makes her the perfect person to act as our International Spokesperson for Youth. She is a terrific role model who will mobilize the next generation of Trick-or-Treaters to help their peers in the developing world,” said Diane Whitty, Vice President of Marketing and Development at the U.S. Committee for UNICEF.
Linda Moran, Warner Music Group Senior Vice President of Group and External Relations, who developed the project with UNICEF, said: “One of our top priorities and challenges at Warner Music Group is to help our artists forge innovative, appropriate partnerships through which they can channel their compassion and generosity into worthy charitable endeavors. It is exhilarating when a dream match is made between an artist of Brandy’s starpower and an organization of UNICEF’s prestige and stature.”
Atlantic Records Executive Vice President/General Manager Ron Shapiro commented: “Brandy has continually demonstrated her willingness to do the hard work necessary to make her dreams a reality. More than that, however, she is a dedicated young woman possessed of a radiant and giving heart, which makes her a true inspiration and role model for today’s youth. We are truly blessed to have her as an Atlantic recording artist, and as a member of the Time Warner family, she epitomizes the company’s mission to embrace and promote the best values of our society. We are thrilled about this exciting new relationship between Brandy and UNICEF.”
In the five years since the release of her multi-million-selling self-titled debut album, Atlantic recording artist Brandy has become one of today’s most popular and admired young stars. “NEVER SAY NEVER,” the Grammy winner’s second smash album, has sold over seven million copies around the world. Earlier this year, Brandy earned high praise for her role in Double Platinum, the hit made-for-TV movie starring Brandy and Diana Ross. Last year, she drew raves in her starring role alongside Whitney Houston in ABC’s Cinderella and the scream-inducing motion picture I Still Know What You Did Last Summer. Brandy is now hard at work taping episodes for the upcoming fifth season of her hit UPN television series, Moesha. The series recently received one of the television industry’s highest honors, when it was saluted by the Museum of Television & Radio during the 16th Annual William S. Paley Television Festival. Among her numerous accomplishments, Brandy has also garnered an American Music Award, Soul Train’s Lady of Soul Entertainer of the Year award, two Billboard Awards, an MTV Movie Award, a Nickelodeon Award, and several NAACP Image Awards.